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BUSINESS PLAN PRESENTED BY: ELAINE DEAN RN BSN CDN “TO CARE FOR HIM WHO SHALL HAVE BORNE THE BATTLE AND FOR HIS WIDOW, AND HIS ORPHAN”. A. LINCOLN TABLE OF CONTENT Executive Summary Problem or Need Identified Product Definition Market Analysis Budget Estimates Additional Financial Analysis Timeline Conclusion EXECUTIVE SUMMARY ã Organizational mission: “Honor American’s veterans by providing exceptional healthcare that improves their li
  BUSINESS PLAN PRESENTED BY: ELAINE DEAN RN BSN CDN  “ TO CARE FOR HIM WHO SHALL HAVE BORNE THE BATTLE AND FOR HIS WIDOW, AND HIS ORPHAN”.  A. LINCOLN   TABLE OF CONTENT Executive SummaryProblem or Need IdentifiedProduct DefinitionMarket AnalysisBudget EstimatesAdditional Financial AnalysisTimelineConclusion  EXECUTIVE SUMMARY ã Organizational mission: “Honor American’s veterans by providing exceptional healthcare that improves their lives and well- being”. ã Problem: The increased number of veterans newly diagnosed with renal insufficiency, the increased number of veteran with progressive chronic kidney disease (CKD) to end-stage renal disease (ESRD), and the large number of veterans outsourced to non-VA dialysis centers. ã Market : Over nine million vets are enrolled in VA care. More than 52,000 transition to ESRD between 2007-2011 alone (Starzi, 2013). Dialysis is the treatment of choice for approximately 90% of all veterans with ESRD. ã Solution: Expansion of the current nephrology program to facilitate the increased number of veterans requiring life-sustaining ESRD care. Implement strategic plan and methodologies to decrease the high incidence of admission and readmission rates. Improve service access of hemodialysis in the VA system, reduce cost, and improve patient outcome.
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